Peggy Choi
About Peggy Choi
Peggy Choi is the Founder of Craftt and LYNK, and a member of several prestigious organizations including YPO, Forbes Business Council, and Milken Institute's Young Leaders Circle.
Founder of Lynk
Peggy Choi is the founder of Lynk, a company she has been leading since 2016. Based in the New York City Metropolitan Area, Lynk operates on a hybrid model, bridging the physical and digital workspaces. As the founder, Choi has been instrumental in driving the company's vision and growth.
Leader at Craftt
In 2023, Peggy Choi established Craftt, a business based in Singapore. As the founder, she oversees business strategy and operations, leveraging her extensive experience in the industry.
Member of Forbes Business Council
Peggy Choi joined the Forbes Business Council in 2020. In this role, she connects with other influential business leaders, sharing insights and gaining valuable connections to further her professional endeavors.
Educational Background at University of Pennsylvania
Peggy Choi is an alumna of the University of Pennsylvania, where she pursued dual degrees. She studied Finance and Entrepreneurial Management along with Digital Media Design, earning a Bachelor of Science in Economics and a Bachelor of Science in Engineering in Computer Science. Her education included a focus on Robotics and Computer Vision, providing a strong technical foundation.
Professional Experience in Investment and Advisory Roles
Choi's career spans several prestigious roles in investment and strategic advisory. She worked at Goldman Sachs in New York from 2006 to 2008, at Silver Lake in London from 2008 to 2010, and at TPG Sixth Street Partners in San Francisco from 2010 to 2012. She served as an advisor at Navagis Inc. in Singapore from 2012 to 2015. These roles provided her with extensive experience in the financial and investment sectors.