Michael Van Helvoirt
About Michael Van Helvoirt
Michael Van Helvoirt serves as the Marketing Director at Miller Electric Mfg. LLC, where he has worked since 2018. He has a background in communications and has successfully led product development projects that earned recognition from Consumer Reports.
Work at Miller Electric
Michael Van Helvoirt has served as the Marketing Director at Miller Electric Mfg. LLC since 2018. In this role, he has been responsible for overseeing marketing strategies and initiatives. His leadership has contributed to the company's growth and visibility in the industry. Miller Electric, located in Appleton, Wisconsin, specializes in manufacturing welding and cutting equipment.
Education and Expertise
Michael Van Helvoirt studied at Carroll University from 1994 to 1998, where he earned a Bachelor of Science degree in Communications. This educational background has equipped him with the skills necessary for effective marketing and product management in various industries.
Background
Before joining Miller Electric, Michael held several positions in marketing and product management. He worked as a Senior Product Manager at Séura from 2016 to 2018 and as a Senior Product Marketing Manager at Ariens Company from 2011 to 2016. His career began at GE Infrastructure, where he served as an Application Engineer from 1998 to 2005.
Achievements
During his tenure at Ariens Company, Michael successfully managed the residential lawn and garden portfolio, leading to significant growth and an enhanced market presence. He also led product development projects that resulted in a walk-behind product receiving a recommended buy from Consumer Reports in its first year.