Rachel Quaife
About Rachel Quaife
Rachel Quaife serves as the Senior Brand and Network Officer at Mind, where she has worked since 2019. She has a background in marketing and communications, with experience across various sectors including public and higher education.
Current Role at Mind
Rachel Quaife serves as the Senior Brand and Network Officer at Mind, a mental health charity, since 2019. In this role, she provides strategic communications support to address the increased demand for mental health services, particularly in response to the challenges posed by the Covid-19 pandemic. Her responsibilities include developing and implementing brand strategies that enhance Mind's visibility and outreach.
Previous Experience at Mind
Prior to her current position, Rachel worked at Mind as the Marketing and Communications Manager for Wales from 2018 to 2019. During her tenure, she focused on enhancing the organization's marketing efforts and communications strategies within the Welsh context, contributing to the overall mission of promoting mental health awareness.
Educational Background
Rachel Quaife holds a Bachelor of Arts in English Literature from Cardiff University, which she completed from 2011 to 2015. She furthered her education by obtaining a Professional Public Relations Diploma from the Chartered Institute of Public Relations from 2019 to 2020. Additionally, she achieved a Level 2 Award in Leadership and Team Skills from ILM in 2020.
Expertise in Communications and Marketing
Rachel has expertise in delivering integrated campaigns across various sectors, including the third sector, public sector, and higher education. Her skills encompass relationship and stakeholder management, PR and communications strategy development, and project coordination. This diverse skill set enables her to effectively manage communications initiatives and engage with diverse audiences.
Career History
Rachel's career includes various roles in communications and marketing. She worked as a Freelance Writer at ZigZag Education for one month in 2015 and as a Freelance Blogger at Sock Copywriting for 11 months in 2013. Additionally, she served as an Internal Communications Officer at Dŵr Cymru Welsh Water from 2016 to 2017 and as a Market Research Assistant at Cardiff University from 2014 to 2015. She also led digital communications at the Royal Welsh College of Music & Drama for five months in 2018.