Bonnie Perry
About Bonnie Perry
Bonnie Perry is a Manager of Marketing Operations and Technology at Mindbody, where she leads process design and technology implementation. She has a background in international business and extensive experience in marketing operations, customer service, and business analysis.
Work at Mindbody
Bonnie Perry currently holds the position of Manager, Marketing Operations and Technology at Mindbody, a role she has occupied since 2022. In this capacity, she leads the Marketing Operations team, focusing on process design, implementation, and testing to align with marketing needs. Prior to her current role, she served as a Senior Business Process Analyst and Business Operations Manager, Marketing Operations from 2019 to 2022. Throughout her tenure at Mindbody, she has been involved in vetting and implementing new technology to support business objectives, including relationship management and platform configuration.
Education and Expertise
Bonnie Perry studied at California Polytechnic State University-San Luis Obispo from 2003 to 2007, where she focused on International Business and Spanish, earning a degree in Business Administration. Additionally, she obtained a TEFL Certification from TEFL International Buenos Aires in 2008. She is a Certified Business Analyst (CCBA), demonstrating her ability to translate business needs into actionable project deliverables. Her expertise includes eloquent process mapping and change management, allowing her to devise simple solutions to complex problems.
Background in Customer Service and Operations
Bonnie Perry has extensive experience in customer service and operations, primarily gained during her time at Sports Warehouse, Inc. She worked there from 2007 to 2014, initially as a Running Warehouse Customer Service Operations Manager. She later transitioned to roles including PPC and SEO Analyst and Best Practices Manager, where she focused on enhancing operational efficiency. Her background includes managing customer service operations and driving performance improvements.
Achievements in Marketing Operations
In her role at Mindbody, Bonnie Perry has made significant contributions to marketing operations by delivering KPI reporting and actionable insights to channel owners and sales and marketing leadership. She manages lead generation, scoring, and nurturing processes, ensuring alignment with Sales leadership. Her ability to effectively communicate complex concepts through process mapping has been recognized as a key strength in her professional toolkit.