Kelly Froelich
About Kelly Froelich
Kelly Froelich is a Director of Business Intelligence currently working at Mindbody and Primary Venture Partners. She has a diverse background in business intelligence and analytics, with previous roles at ClassPass, Facebook, and as a co-founder of Balanced.
Current Role at Mindbody
Kelly Froelich serves as the Director of Business Intelligence at Mindbody, a position she has held since 2023. In this role, she is responsible for overseeing data analysis and business intelligence strategies to drive decision-making processes within the organization. Her work focuses on leveraging data to enhance operational efficiency and support business growth in the New York City Metropolitan Area.
Previous Experience in Business Intelligence
Prior to her current role, Kelly Froelich worked at ClassPass, where she held multiple positions in Business Intelligence. She started as an Analyst from 2015 to 2016, then advanced to Senior Analyst from 2016 to 2017, and finally served as Manager of Business Intelligence for three months in 2017. Her tenure at ClassPass involved analyzing data to inform business strategies and improve user experience in the Greater New York City Area.
Educational Background
Kelly Froelich has a strong academic foundation in economics and business. She earned a Bachelor of Science with Honors in Economics from Duke University. Additionally, she completed her Master of Business Administration at Duke University's Fuqua School of Business. She also studied at Humboldt-Universität zu Berlin, where she achieved a Duke in Berlin designation.
Experience as an Angel Investor
In 2023, Kelly Froelich began her role as an Angel Investor at The Council. In this capacity, she evaluates investment opportunities and provides strategic guidance to startups. This position complements her extensive background in business intelligence and management, allowing her to leverage her expertise to support emerging businesses.
Founding Role at Balanced
Before her current positions, Kelly Froelich co-founded Balanced, where she served as Co-Founder and COO from 2021 to 2023. In this role, she was involved in the strategic direction and operational management of the company, contributing to its growth and development in the Brooklyn, New York area.