Tom Aveston

Chief Financial Officer @ Mindbody

About Tom Aveston

Tom Aveston is the Chief Financial Officer at Mindbody, where he has worked since 2022. He has held various strategic and financial roles at companies such as Microsoft, ClassPass, and Expedia, and has a background in Modern History and Economics from the University of Oxford.

Work at Mindbody

Tom Aveston has served as the Chief Financial Officer at Mindbody since 2022. In this role, he manages IT and workplace services, ensuring operational efficiency across the organization. He has played a significant role in the integration process following Mindbody's acquisition of ClassPass. Additionally, Aveston oversees data science initiatives, focusing on integrating analytics into financial strategies to enhance decision-making and performance.

Previous Experience in Finance and Strategy

Before joining Mindbody, Tom Aveston held various positions in finance and strategy. He was the Chief Financial Officer at ClassPass from 2017 to 2019, and later served as both Chief Operating Officer and Chief Financial Officer from 2019 to 2021. His earlier experience includes working as a Strategy Manager at Microsoft from 2005 to 2007 and as Director of Strategy & Business Development from 2007 to 2010. He also worked at McKinsey & Company as a Business Analyst from 2003 to 2005.

Experience at Expedia and ClassPass

Tom Aveston worked at Expedia, Inc. as Senior Director of Marketing & Commercial from 2010 to 2015, where he operated in Tokyo and Singapore. His tenure at ClassPass also included a role as Vice President of Corporate Development from 2016 to 2017. His diverse experience across these organizations has contributed to his expertise in financial management and operational strategy.

Education and Expertise

Tom Aveston studied at the University of Oxford, where he earned a degree in Modern History and Economics from 1999 to 2002. This educational background has provided him with a strong foundation in analytical thinking and economic principles, which he applies in his financial and strategic roles.

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