Rod Archer
About Rod Archer
Rod Archer serves as the Director of Sales at MindBridge, where he has worked since 2020, focusing on integrating machine learning and artificial intelligence into sales strategies. He has a background in sales and talent brokerage, with previous roles at Hays and Coca-Cola Canada Bottling Limited.
Work at MindBridge AI
Rod Archer has served as the Director of Sales at MindBridge since 2020. In this role, he has focused on integrating machine learning and artificial intelligence technologies into sales strategies. His efforts have been pivotal in enhancing the sales processes associated with the MindBridge Ai-Auditor platform, which aims to minimize financial loss and reduce corporate liability for organizations.
Previous Experience in Sales
Before joining MindBridge, Rod Archer worked at Hays as a Talent Broker for six months in 2020. Prior to that, he was employed at Coca-Cola Canada Bottling Limited as a Sales Execution Associate from 2017 to 2019. His experience in these roles contributed to his understanding of sales dynamics and customer engagement.
Education and Expertise
Rod Archer earned a Bachelor of Arts degree in Criminal Justice/Police Science from the University of Guelph, where he studied from 2012 to 2015. His educational background provides him with a unique perspective on risk management and compliance, which he applies in his current role to enhance sales outcomes.
Focus on Technology in Sales
Rod Archer emphasizes the importance of leveraging technology to improve sales outcomes. His approach aims to reduce the risk of overlooking potential issues in financial data, thereby enhancing the quality of results for clients. This focus on technology is a key aspect of his strategy at MindBridge.