Becky Levin
About Becky Levin
Becky Levin serves as the Senior Manager of Brand Communications and Paid Media at Minted, a position she has held since 2017. With a background in public relations and event management, she has worked with various brands and agencies, showcasing her expertise in strategic collaborations and media relations.
Work at Minted
Becky Levin has served as the Senior Manager of Brand Communications and Paid Media at Minted since 2017. In this role, she has been responsible for developing and executing integrated public relations strategies. Levin has successfully spearheaded partnerships, notably between Minted and Milkbar, showcasing her ability to create strategic collaborations. She has also led product launches for high-profile brands, including the Hermes-owned silversmith brand Puiforcat. Her work involves drafting press releases and pitching media to enhance brand visibility.
Previous Experience in Public Relations
Prior to her tenure at Minted, Becky Levin held various positions in public relations. She worked as an Account Director at Susan Becher & Associates from 2015 to 2017, where she managed client accounts in the Greater New York City Area. Before that, she was a Junior Account Executive at Paul Wilmot Communications from 2012 to 2015. Levin also gained experience as an Account Coordinator at Cashman & Associates Public Relations and Special Events from 2011 to 2012, where she contributed to media relations and event management.
Education and Expertise
Becky Levin earned her Bachelor of Science degree in Public Relations from the S.I. Newhouse School of Public Communications at Syracuse University, completing her studies from 2007 to 2011. Her educational background has equipped her with the skills necessary for effective communication and media relations. Levin's expertise includes drafting press releases, organizing events, and developing public relations strategies for various brands.
Event Management and Media Relations
Levin has demonstrated her skills in event management and media relations through various initiatives. She organized celebrity-driven events for H&M, showcasing her ability to manage high-profile engagements. Additionally, she supported the opening of a new location for Joseph Anthony Spa & Salon by drafting press releases and coordinating media coverage, which included online, social, and TV interviews. Her work has highlighted her proficiency in storytelling and media engagement.
Notable Projects and Contributions
Throughout her career, Becky Levin has contributed to notable projects that emphasize her expertise in public relations. She provided a 17-page behind-the-scenes feature for Surface magazine on a crystal atelier, showcasing her storytelling capabilities. Levin also drafted a design-focused press release for the launch of Rosalie, a Houston-based restaurant designed by Rohr Creative, underlining her proficiency in design-oriented communications.