Brady Wood
About Brady Wood
Brady Wood serves as the Chief Partner & People Officer at Minted, where he oversees the seller side of the marketplace, supporting 18,000 independent artists globally. He has a diverse background in marketing and management, with previous roles at Yahoo and Shmoop, and holds degrees from Duke University and Stanford University.
Work at Minted
Brady Wood has served as the Chief Partner & People Officer at Minted since 2022. In this role, he oversees the seller side of the marketplace, which includes supporting the work of 18,000 independent artists from over 110 countries. His responsibilities encompass managing people, internal communications, and corporate communications. Additionally, he is responsible for the profit and loss ownership of Minted's wholesale and licensing business. Prior to his current position, he held various roles at Minted, including SVP, Artist Community & Wholesale from 2017 to 2022, and VP, Marketing, Artist Community, Wholesale from 2012 to 2017.
Previous Experience
Before joining Minted, Brady Wood co-founded Shmoop, where he served as VP of Marketing, Sales & Business Development from 2008 to 2011. He also worked at Yahoo as Director of Product Marketing from 2004 to 2008. His extensive experience in marketing and community engagement has contributed to his success in leadership roles within the creative and technology sectors.
Education and Expertise
Brady Wood studied at Duke University, where he graduated cum laude with a Bachelor of Arts in Public Policy Studies from 1994 to 1998. He furthered his education at Stanford University Graduate School of Business, earning a Master of Business Administration from 2002 to 2004. His academic background provides a strong foundation for his expertise in marketing, partnerships, and organizational leadership.
Partnerships and Collaborations
At Minted, Brady Wood has played a key role in establishing partnerships with major brands, including Target, West Elm, Disney/Pixar, and The Met Museum. These collaborations enhance Minted's marketplace and support the independent artists represented on the platform. His strategic approach to partnerships has contributed to the growth and visibility of Minted in the creative industry.