Rafael Coelho
About Rafael Coelho
Rafael Coelho is a Sr Solution Engineer at Mirakl in São Paulo, Brazil, with extensive experience in e-commerce and digital marketing roles across various companies.
Current Position at Mirakl
Rafael Coelho is a Senior Solution Engineer at Mirakl, based in São Paulo, Brazil. In his role, he is responsible for developing Mirakl's presence in the LATAM region. He creates personalized product demonstrations, builds and presents project ROI with enterprise Business Cases, and creates a roadmap vision focused on the LATAM market. As the first Solution Engineer hired in LATAM, Rafael plays a key role in establishing and growing Mirakl's influence in the region. He also leads Mirakl's introduction to the Telco Industry through the TMFORUM.
Past Experience at ESE
From 2019 to 2023, Rafael Coelho worked as a Professor of Digital Marketing and Commerce at ESE - Escola Superior de Empreendedorismo Sebrae-SP in São Paulo. Over his four-year tenure, he imparted knowledge on marketing strategies and e-commerce principles, leveraging his extensive industry experience to educate and mentor upcoming entrepreneurs and professionals in the field.
Roles at Salesforce and Shoulder
Between 2018 and 2020, Rafael served as a Commerce Solution Engineer at Salesforce in São Paulo, where he utilized his expertise to support commerce solutions and contribute to client success. Prior to this, from 2017 to 2018, he was the E-Commerce Manager at Shoulder, also in São Paulo, overseeing the company's online sales strategies and operations for one year.
Experience at VTEX and Oracle
Rafael Coelho worked at VTEX - the True Cloud Commerce Platform from 2015 to 2017 as a Partner Solution Consultant and briefly as a Sales Account Executive. His roles focused on consulting and sales within the e-commerce platform space. Earlier, he was an Ecommerce Sales Consultant at Oracle from 2014 to 2015 and an intern in Pre Sales, gaining valuable sales and consultancy experience in the ecommerce domain.
Educational Background
Rafael holds an Executive MBA in Organizational Leadership from Insper Instituto de Ensino e Pesquisa, obtained in 2023. He also has a Certificate in Marketing Management from the same institution, completed in 2017. Furthermore, he studied Electrical and Electronics Engineering at Florida International University and earned a Bachelor's degree in Electrical and Computer Engineering from FEI.