Lauren Schroeder
About Lauren Schroeder
Lauren Schroeder serves as the Director of Access Marketing at Mirati Therapeutics, where she has worked since 2021. With a strong background in oncology marketing and a commitment to innovative therapies, she has played a significant role in launching new products in the sector.
Work at Mirati Therapeutics
Lauren Schroeder has served as the Director of Access Marketing at Mirati Therapeutics since 2021. In this role, she focuses on strategies to enhance patient access to innovative oncology therapies. She played a significant role in the launch of Mirati's first commercial product, a KRAS G12C inhibitor, which targets non-small cell lung cancer (NSCLC). Her work emphasizes the importance of access to groundbreaking treatments in the oncology sector.
Education and Expertise
Lauren Schroeder holds a Bachelor's degree in Design and Visual Communications from the University of Arizona, which she completed from 2004 to 2007. She furthered her education by obtaining an MBA from The University of Manchester between 2012 and 2014. Additionally, she earned another MBA in Pharma and Health Care from Saint Joseph's University from 2019 to 2021. Her educational background supports her expertise in marketing within the oncology field, particularly in launching new products.
Background in Oncology Marketing
Lauren Schroeder has extensive experience in oncology marketing, having worked in various roles that contributed to her specialization in launching new and disruptive products. Prior to her current position, she was the Director of US Marketing at Kite Pharma, Inc. from 2017 to 2021. She also held the position of Senior Marketing Manager (Consultant) at Pharmacyclics in 2016. Her career reflects a strong commitment to delivering innovative therapies, influenced by her personal experiences as a cancer caregiver.
Professional Experience Prior to Mirati Therapeutics
Before joining Mirati Therapeutics, Lauren Schroeder held several positions that shaped her marketing acumen. She worked as an Account Supervisor at The Sandbox Agency from 2014 to 2017 and as an Account Executive at GA Communication from 2011 to 2012. Additionally, she was an Account Executive at Norton Agency from 2008 to 2011. These roles provided her with a solid foundation in marketing strategies and client relations.
Key Skills and Recognition
Lauren Schroeder is recognized for her ability to build strong relationships with both internal and external partners in the oncology marketing field. She is known for thriving in fast-paced and evolving environments while maintaining a positive and proactive attitude. Her commitment to delivering innovative therapies is evident in her professional endeavors and personal motivations.