Anastasia Nikitovic
About Anastasia Nikitovic
Anastasia Nikitovic is a Visual Designer at Misen.co, where she focuses on brand evolution and storytelling in design. She has a background in marketing design and project management, with previous roles at Toymail, Scholastic, and Uncommon Goods.
Current Role at Misen
Anastasia Nikitovic serves as a Visual Designer at Misen.co, a position she has held since 2020. In this role, she explores and tests the limits of brand evolution while ensuring alignment with the Misen ethos. She leads design efforts specifically for email campaigns and expands branding elements across multiple channels. Her work involves close collaboration with the marketing team to refine messaging and align design initiatives with revenue goals.
Previous Experience in Design and Marketing
Before joining Misen, Nikitovic held several positions that contributed to her expertise in design and marketing. She worked as a Marketing Designer and Executive Assistant at Toymail from 2015 to 2017 in the Greater New York City Area. Following that, she served as a Project Manager for Book Production at Scholastic from 2017 to 2018. Additionally, she was a Designer at Uncommon Goods from 2018 to 2020, where she further developed her design skills.
Education and Expertise
Anastasia Nikitovic holds a Master of Arts (MA) in Publishing from UCL, where she studied from 2014 to 2015. She also earned a Bachelor of Arts (B.A.) in Studio Art, with a concentration in design and digital illustration, and English from St. Olaf College, completing her studies from 2010 to 2014. Her educational background supports her specialization in incorporating illustration and animation into brand design projects.
Focus on Storytelling in Design
Nikitovic emphasizes storytelling in her design work, aiming to infuse narrative elements into both campaigns and individual projects. She optimizes design approaches based on performance marketing insights, ensuring that her designs not only engage audiences but also meet strategic objectives. Her focus on narrative enhances the effectiveness of her design initiatives.
Founding Role at Desert Rose Literary Magazine
Anastasia Nikitovic was the Designer and Founder of Desert Rose Literary Magazine, where she worked from 2017 to 2018 in New York, New York. This role allowed her to apply her design skills in a literary context, contributing to the magazine's visual identity and overall presentation.