Amir Abura

Design Lead @ mobileLIVE

About Amir Abura

Amir Abura is a Design Lead at mobileLIVE Inc, with a diverse background in product and design roles across various companies, including Rogers Communications and Canada Post. He specializes in operationalizing design processes and has a strong focus on understanding customer needs to enhance product development.

Work at mobileLIVE

Amir Abura has been serving as the Design Lead at mobileLIVE Inc since 2021. In this role, he focuses on leading design initiatives and aligning them with the company's strategic objectives. His responsibilities include operationalizing tailored design processes that resonate with the core values of the organization. Amir's experience in design leadership contributes to enhancing product development and user experience at mobileLIVE.

Previous Experience in Design and Engineering

Before joining mobileLIVE, Amir held various positions in design and engineering. He worked at Rogers Communications as the Lead of Product & Design for Multi-Brand Design Systems from 2019 to 2020. He also served as a Product and Design Consultant at TWG for a brief period in 2020. His earlier roles include Lead UX Designer & Product Strategist at Canada Post from 2015 to 2017 and Lead Interaction Designer & Product Strategist at RBC from 2017 to 2019.

Educational Background

Amir Abura studied at Ryerson University, where he earned a Bachelor of Engineering (B.Eng.) in Computer & Electrical Engineering. His education spanned from 2003 to 2008, providing him with a solid foundation in engineering principles that support his work in design and product strategy.

Specializations and Skills

Amir specializes in operationalizing tailored design processes that align with organizational values. He engages in customer conversations to understand their goals, which aids in improving product fit. His analytical skills allow him to uncover relationships between customer needs and business data, leading to informed product development decisions.

Career Highlights and Contributions

Throughout his career, Amir has been involved with notable companies such as Rogers, Canada Post, and RBC. He has led cross-functional teams to accelerate progress and reduce risk in product development. His experience includes creating detailed product concepts for designers and developers, generating insights on product development, and aligning design strategies with business objectives.

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