Nick Crum
About Nick Crum
Nick Crum is a Category Manager at Spectra Premium Industries, where he has worked since 2015. He has extensive experience in the automotive aftermarket industry, focusing on market pricing strategies and product development.
Current Role at Spectra Premium Industries
Nick Crum serves as the Category Manager at Spectra Premium Industries, a position he has held since 2015. In this role, he is responsible for managing product categories and developing strategies that align with market demands. His work includes overseeing the development and launch of new products in various automotive segments, including Engine Management, Fuel, and Undercar categories. Crum's extensive experience in the automotive aftermarket industry enhances his ability to navigate both traditional and retailer aftermarket environments.
Previous Experience at Advance Auto Parts
Prior to his current role, Nick Crum held multiple positions at Advance Auto Parts. He worked as a Senior Custom Mix Analyst focusing on Brakes, Batteries, and Performance Parts from 2012 to 2013. Before that, he served as an Inventory Analyst for Brake Drums and Rotors from 2011 to 2012. Crum also held the position of Category Manager for one year from 2013 to 2014. His roles at Advance Auto Parts provided him with a solid foundation in market pricing strategies and inventory management.
Education and Academic Background
Nick Crum studied at Virginia Polytechnic Institute and State University, where he earned a Bachelor of Science (BS) degree in Business Information Technology with a focus on Supply Chain and Operations Management. His academic tenure spanned from 2006 to 2010, equipping him with essential knowledge and skills applicable to his career in the automotive aftermarket industry.
Experience in the Automotive Aftermarket Industry
Nick Crum possesses a unique perspective in the automotive aftermarket industry, having worked in both traditional wholesale distribution and retail environments. His experience includes managing market pricing and customer retail pricing strategies during the implementation of China Tariffs. Crum has demonstrated a proven track record in driving sales growth and profitability through strategic initiatives, particularly in transitioning market preferences from remanufactured to new products.
Early Career at GNC
Before entering the automotive sector, Nick Crum began his career as a Sales Associate at GNC from 2007 to 2009. This role provided him with foundational experience in customer service and sales, contributing to his overall skill set in managing product categories and market strategies.