Jami Schomaker
About Jami Schomaker
Jami Schomaker is a Performance Marketing Manager at MobilityWare, specializing in mobile game marketing. With a background in public relations and digital investment, she has held various roles in the marketing field since earning her Bachelor of Arts in Communication from the University of California, Santa Barbara.
Work at MobilityWare
Jami Schomaker has been employed at MobilityWare as a Performance Marketing Manager since 2020. In this role, she is responsible for executing integrated global marketing initiatives for the company's Puzzle and Card suite of casual mobile games. Her work involves designing and analyzing App Store Optimization (ASO) and User Acquisition (UA) creative assets tailored for mobile games. Schomaker's contributions support the launch of new games through data-driven marketing plans developed from competitor and market research.
Previous Experience in Marketing and Public Relations
Before joining MobilityWare, Jami Schomaker held various positions in marketing and public relations. She worked as a Client Services Manager at AdColony from 2018 to 2019. Prior to that, she served as a Public Relations & Social Media Marketing Intern at J Public Relations in 2014 and as a Community Affairs Board Public Relations Coordinator at UC Santa Barbara in 2013. Schomaker also gained experience as an Account Manager for the Entertainment Vertical at Time Inc. from 2016 to 2018 and as a Digital Media Planner at Starcom from 2015 to 2016.
Educational Background
Jami Schomaker earned her Bachelor of Arts (BA) in Communication from the University of California, Santa Barbara, where she studied from 2009 to 2013. Additionally, she attended the University of Kent in 2012 for 11 months, furthering her studies in Communication. Her academic background provides a foundation for her career in marketing and public relations.
Career Development and Roles
Throughout her career, Jami Schomaker has held several roles that contributed to her expertise in marketing. She worked as an Associate in Digital Investment at Initiative in 2015 and as a Research Assistant at UC Santa Barbara from 2012 to 2013. Schomaker also gained experience at Paramount Pictures as a Studio Page in 2014. Her diverse roles have equipped her with a broad skill set in marketing, public relations, and research.