Ben Sadler
About Ben Sadler
Ben Sadler serves as the Director of CRM and Loyalty at MOD Pizza, a position he has held since 2019. He has extensive experience in marketing and brand management, having previously worked with notable companies such as Nestlé and Starbucks.
Current Role at MOD Pizza
Ben Sadler serves as the Director of CRM and Loyalty at MOD Pizza, a position he has held since 2019. In this role, he is responsible for developing and implementing customer relationship management strategies and loyalty programs that enhance customer engagement and retention. His work focuses on leveraging data-driven insights to create personalized experiences for MOD Pizza's customer base. He operates from Bellevue, WA, where he has contributed to the company's growth and customer loyalty initiatives.
Previous Experience at Nestlé and Starbucks
Prior to his current role, Ben Sadler worked at Nestlé as a Brand Manager in Portfolio Marketing for CPG At Home Coffee from 2018 to 2019. He also held several positions at Starbucks, including Brand Manager for Strategic Portfolio Initiatives and Marketing Manager for Global Brand Loyalty. His tenure at Starbucks spanned from 2014 to 2018, during which he focused on digital loyalty and strategic marketing initiatives aimed at enhancing brand engagement.
Educational Background
Ben Sadler earned his MBA in Business Administration with a focus on Marketing from the University of Washington's Michael G. Foster School of Business, completing his studies from 2008 to 2010. He also holds a BA in History from Whitman College, where he studied from 2001 to 2005. Additionally, he served as a Graduate Teaching Assistant in International Business at the University of Washington, further enhancing his academic and professional expertise.
Expertise in Marketing and Strategy
Ben Sadler possesses significant experience in personalization and direct marketing, particularly within the retail and consumer packaged goods sectors. His expertise includes omni-channel engagement and personalized communication strategies, which are essential for effective customer relationship management. He has a strong background in cross-functional project leadership and executive-level alignment, enabling him to drive strategic initiatives across various organizations.
Early Career and Development
Ben Sadler began his career at Wunderman, where he held various roles including Associate Global Strategist and Account Executive in Enterprise Loyalty Marketing. He worked at Wunderman from 2011 to 2014, contributing to global marketing strategies. Additionally, he briefly worked as a Microsoft Citizenship Consultant in 2009. His early experiences laid the foundation for his expertise in marketing and brand management.