Lacey Wescott
About Lacey Wescott
Lacey Wescott is an Events Marketing Lead with over five years of experience in developing marketing strategies and increasing brand awareness through event marketing. She has a background in managing various corporate events and has worked for several organizations, including Modern Health and Avasant.
Work at Modern Health
Lacey Wescott currently serves as the Events Marketing Lead at Modern Health, a position she has held since 2024. In this role, she focuses on developing and implementing event marketing strategies to enhance brand awareness. Her responsibilities include overseeing the end-to-end execution of various hosted events, including roundtables, executive meetings, and webinars. Prior to her current position, she worked at Modern Health in a similar capacity from 2022 to 2024, where she contributed to the company's event marketing initiatives.
Previous Experience in Event Marketing
Before joining Modern Health, Lacey Wescott held several key positions in event marketing. She worked as the Marketing and Events Manager at Minocqua Popcorn from 2019 to 2020, where she gained experience in San Diego County, California. Additionally, she served as an Event Manager at Avasant from 2021 to 2022 in El Segundo, California. Her role at KeenAlignment as Marketing and Public Outreach in 2020 further solidified her expertise in event marketing and public relations.
Education and Expertise
Lacey Wescott studied at the University of Wisconsin-Milwaukee, where she earned a Bachelor's degree in Marketing. Her educational background provides a strong foundation for her career in marketing and event management. With over five years of experience in developing marketing strategies, she specializes in the execution of corporate events and has a proven track record in managing event budgets effectively.
Sponsorship and Event Management Skills
Lacey Wescott has been actively involved in securing sponsorship opportunities for various events, including tradeshows, membership events, and conferences. Her expertise in event management encompasses the entire process from planning to execution, ensuring that events align with organizational goals. She has demonstrated her ability to manage budgets effectively, contributing to the overall success of the events she oversees.