Laura Levy
About Laura Levy
Laura Levy serves as the Head of Growth at Modern Treasury, bringing extensive experience in marketing and demand generation from previous roles at various companies, including Envoy Global and BAE Systems Applied Intelligence.
Current Role at Modern Treasury
Laura Levy serves as the Head of Growth at Modern Treasury, a position she has held since 2022. In this role, she focuses on driving growth initiatives and developing strategies to enhance the company's market presence. Her responsibilities include overseeing marketing efforts and aligning them with the company's growth objectives.
Previous Experience in Marketing
Laura Levy has held various marketing positions across multiple organizations. She worked as the Senior Director of Global Marketing at Feedzai from 2021 to 2022. Prior to that, she was the Vice President of Marketing at BAE Systems Applied Intelligence from 2019 to 2021 and the Vice President of Marketing at Trusted Knight Corporation from 2016 to 2017. Her career also includes roles at Trustwave, where she served in multiple capacities, including Events Marketing Manager and Director of Marketing - Alliance/Partner.
Educational Background
Laura Levy studied at the University of Illinois Urbana-Champaign, where she earned a Bachelor of Science degree in Marketing. Her studies spanned from 2000 to 2005, providing her with a solid foundation in marketing principles and practices.
Expertise in Marketing Strategies
Laura Levy has developed expertise in Account-Based Marketing (ABM) and Field Marketing. She has a proven track record in creating and executing go-to-market strategies, emphasizing demand generation and customer marketing. Her leadership style is characterized as high-energy and results-oriented, contributing to her success in various marketing roles.
Achievements in Lead Generation
Throughout her career, Laura Levy has been recognized for her innovative lead generation processes. She has utilized technology and operations to enhance revenue and customer retention. Her strategic approach has led to significant improvements in marketing effectiveness across the organizations she has worked with.