Janet Holton
About Janet Holton
Janet Holton is the Field Advertising and Communications Manager at Modern Woodmen of America, where she has worked since 2014. She specializes in building brand awareness and developing integrated advertising plans that utilize both traditional and digital media.
Work at Modern Woodmen of America
Janet Holton serves as the Field Advertising and Communications Manager at Modern Woodmen of America. She has held this position since 2014, contributing to the organization's efforts in enhancing brand awareness among field representatives. Her role involves developing field advertising and communication plans that utilize both traditional and digital media to support life and annuity sales. Additionally, she collaborates with various departments, including Legal, Compliance, and Actuarial, to ensure that all advertising programs comply with regulatory standards.
Education and Expertise
Janet Holton earned a Bachelor of Arts degree in Communications from Marycrest International University, where she studied from 1993 to 1997. Her educational background has equipped her with the skills necessary for effective communication and marketing strategies. She also attended Wauwatosa West, further contributing to her foundational knowledge in the field. Her expertise lies in building brand awareness and creating communication strategies that resonate with prospects and members.
Background
Before joining Modern Woodmen of America, Janet Holton accumulated extensive experience in marketing and communications. She worked as the Marketing Coordinator at Blackhawk Bank & Trust from 2008 to 2014 and as the Director of Marketing & Business Development at Great River Bank & Trust from 2002 to 2008. Her earlier roles include serving as the Brand Manager at Heart of America Group and as the Marketing Director at Heartland Development. Additionally, she was the Director of Community Relations at the Child Abuse Council early in her career.
Achievements
Throughout her career, Janet Holton has focused on initiatives that positively impact communities. She has developed comprehensive advertising and communication plans that integrate various media channels to enhance sales. Her work includes creating communication pieces that celebrate the achievements of field representatives and keep them informed about organizational updates. Her commitment to community-focused organizations is evident in her career choices and the roles she has undertaken.