Joanna Staromiejska Drwięga
About Joanna Staromiejska Drwięga
Joanna Staromiejska Drwięga serves as the Content Marketing Team Lead at Monterail, where she has successfully enhanced the company's social media presence and fostered relationships within the Vue.js community. She led a notable campaign that resulted in significant engagement and downloads, showcasing her expertise in content marketing.
Work at Monterail
Joanna Staromiejska Drwięga currently serves as the Content Marketing Team Lead at Monterail, a position she has held since 2022. In this role, she has been instrumental in building the content team from the ground up. Previously, she worked at Monterail as a Content Marketing Specialist from 2018 to 2019 and as a Content Marketing Strategist from 2019 to 2022. During her tenure, she led a campaign promoting Monterail as the official Vue.js partner, which included the creation of a special edition report for Vue Amsterdam 2022.
Education and Expertise
Joanna Staromiejska Drwięga holds a Master's degree in Management, Corporate Communication, and PR from Wroclaw University of Economics and Business, which she completed from 2016 to 2018. She also earned a Bachelor's degree in International Business from the same institution, where her thesis focused on the role of fashion blogs in business and marketing. Additionally, she studied International Management and Business at Budapest Business School, achieving her Bachelor's degree in 2015.
Background in Marketing
Joanna has a diverse background in marketing, having worked in various roles prior to her current position. She was a Junior Marketing Specialist at Janmedia Interactive from 2017 to 2018 and a Marketing Assistant at frameLOGIC from 2015 to 2017. She also gained experience as a Sales Service Representative at Peek & Cloppenburg KG Düsseldorf in 2015. This progression in her career has equipped her with a solid foundation in marketing strategies and community engagement.
Campaign Achievements
Joanna led a successful campaign that significantly enhanced Monterail's visibility within the Vue.js community. The campaign achieved over 1,000 downloads of its materials within the first month, surpassing the established key performance indicators. Additionally, she coordinated an email campaign that recorded an impressive average open rate of 38.3%. Her efforts also included preparing a 78-page material for Vue Amsterdam 2022, which resulted in 500 printed issues being distributed within the first hour of the event.
Community Engagement
Joanna has made substantial contributions to Monterail's social media presence and has fostered long-lasting relationships with the Vue.js community. Her initiatives have not only promoted the company's brand but have also engaged and connected with the community effectively, showcasing her commitment to building strong professional networks.