Veronica Betancur
About Veronica Betancur
Veronica Betancur serves as the Commercial Director at Mood Media in Medellin, Colombia, a position she has held since 2014. She has a background in sales management and client relations, with previous roles at Grupo Familia and Dunnhumby.
Work at Mood Media
Veronica Betancur has served as Directora Comercial at Mood Media since 2014. In this role, she is responsible for overseeing commercial operations and strategies within the company. Mood Media specializes in creating immersive customer experiences through music, digital signage, and other media solutions. Based in Medellin, Antioquia, Colombia, Betancur has contributed to the company's growth and presence in the region over the past decade.
Previous Experience at Grupo Familia
Before joining Mood Media, Veronica Betancur worked at Grupo Familia L SCA in various capacities. She held the position of International Fempro Manager from 2003 to 2007, where she managed international projects related to feminine products. Prior to that, she served as Asistente Gerencia de Ventas from 1999 to 2003, assisting in sales management and operations. Her experience at Grupo Familia provided her with a solid foundation in commercial management.
Experience at Dunnhumby
Veronica Betancur worked as a Client Manager at Dunnhumby from 2011 to 2014. In this role, she focused on managing client relationships and delivering insights to enhance customer engagement. Dunnhumby is known for its data-driven marketing strategies, and her role involved leveraging data to support clients in making informed business decisions.
Education and Expertise
Veronica Betancur holds a Master's degree from Deakin University, which she completed from 2008 to 2009. This advanced education has equipped her with expertise in business management and strategy. Additionally, she studied at Escuela de Ingeniería de Antioquia from 1996 to 2001, where she gained foundational knowledge in engineering principles, further enhancing her analytical skills.