Sara Goldstein
About Sara Goldstein
Sara Goldstein is a Commerce Editor at Motherly, where she has worked since 2020. She specializes in creating engaging content about parenting and maternity products, drawing on her previous experience in content creation and management at Parent Co.
Current Role at Motherly
Sara Goldstein serves as the Commerce Editor at Motherly since 2020. In this role, she focuses on creating content that resonates with the audience while promoting brand values and objectives. Her work includes writing articles on various topics, particularly those related to baby and toddler products, maternity items, and parenting. She engages with her audience through humor and relatable references, enhancing the reader's experience.
Previous Experience at Parent Co.
Before joining Motherly, Sara Goldstein worked at Parent Co. from 2015 to 2018. Initially, she held the position of Writer, Community Manager, and Newsletter Editor for one year. She then advanced to the role of Director of Content, where she contributed for an additional two years. Her experiences at Parent Co. helped shape her skills in content creation and audience engagement.
Content Creation Focus
Sara Goldstein has a strong passion for content creation that trends while effectively highlighting brand values. She has covered a variety of topics, including baby and toddler products such as water tables and sleep sacks. Additionally, she writes about beauty and style products for mothers, maternity products, and parenting topics, showcasing her versatility in content areas.
Social Media Engagement
Sara Goldstein actively engages with her audience on social media platforms, including Instagram, Twitter, and Medium, under the handle @sarachasen. Through these platforms, she shares insights and connects with her followers, enhancing her presence in the parenting and lifestyle community.
Writing Style and Approach
Known for her unique ability to engage audiences, Sara Goldstein incorporates humor and pop culture references, particularly from the sitcom Friends, into her writing. This approach not only entertains but also makes her content relatable to her audience, fostering a connection with readers.