Arielle Hornedo

Arielle Hornedo

Director, Audience Engagement @ Movable Ink

About Arielle Hornedo

Arielle Hornedo serves as the Director of Audience Engagement at Movable Ink, where she has held various marketing roles since 2017. She holds a Bachelor of Arts in Psychology and Spanish Language and Literature from Binghamton University.

Current Role at Movable Ink

Arielle Hornedo serves as the Director of Audience Engagement at Movable Ink, a position she has held since 2023. In this role, she focuses on strategies to enhance audience interaction and engagement, contributing to the company's marketing objectives. Her experience at Movable Ink spans several years and various roles, allowing her to develop a comprehensive understanding of the company's audience dynamics.

Previous Positions at Movable Ink

Arielle Hornedo has held multiple positions at Movable Ink prior to her current role. She worked as a Marketing Specialist from 2017 to 2018, then transitioned to the role of Experiential Marketing Manager from 2018 to 2021. Following that, she served as the Associate Director of Event Marketing from 2022 to 2023. In 2021, she also took on the role of Senior Manager, Experiential Marketing for one year. Her diverse roles reflect her expertise in marketing and audience engagement.

Experience at ZOOM Active Lifestyle Marketing

Arielle Hornedo gained valuable experience at ZOOM Active Lifestyle Marketing, where she worked in various capacities. She started as a Marketing and Research Analyst from 2013 to 2014, then progressed to Integrated Experiences Coordinator from 2014 to 2015, and later became the Manager of Integrated Experiences from 2015 to 2017. These roles contributed to her skills in marketing strategy and audience engagement.

Educational Background

Arielle Hornedo earned her Bachelor of Arts (B.A.) degree from Binghamton University, where she studied Psychology and Spanish Language and Literature from 2009 to 2013. Her educational background provides a foundation for her understanding of audience behavior and communication, which is essential in her marketing roles.

Internship Experience

During her academic career, Arielle Hornedo completed several internships that enriched her marketing knowledge. She interned at Luxottica as a Trade Marketing Intern in 2012 for three months and worked as a Digital and Social Media Intern at Binghamton University from 2012 to 2013 for eight months. These experiences helped her develop practical skills in marketing and social media management.

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