Mona Namavari
About Mona Namavari
Mona Namavari is the Associate Director of Strategy - Retail at Movable Ink, where she has worked since 2022. She has extensive experience in marketing and account management roles at Neiman Marcus Group and JCPenney, with a focus on driving innovation and enhancing customer experiences.
Current Role at Movable Ink
Mona Namavari serves as the Associate Director of Strategy - Retail at Movable Ink. She has been in this position since 2022, operating out of New York, United States. In this role, she focuses on developing strategic initiatives that enhance customer engagement and drive business growth within the retail sector.
Previous Experience at Neiman Marcus Group
Mona Namavari has extensive experience at Neiman Marcus Group, where she held several key positions. She worked as an Account Manager from 2014 to 2016, followed by roles as Email Marketing Manager from 2017 to 2019, Marketing Manager - Strategy from 2019 to 2021, and Senior Marketing Manager - Loyalty from 2021 to 2022. During her tenure, she led the creation of a cross-functional agile marketing team and played a significant role in adopting digital channels during the Covid-19 pandemic.
Experience at Hewlett Packard Enterprise and JCPenney
Mona Namavari began her career at Hewlett Packard Enterprise as a Marketing Promotions Representative from 2011 to 2012. She then transitioned to JCPenney, where she worked as a Marketing Specialist from 2012 to 2014. These roles contributed to her foundational knowledge in marketing and promotions in the retail industry.
Education and Expertise
Mona Namavari earned her Bachelor of Business Administration from Baylor University - Hankamer School of Business, majoring in Marketing and Entrepreneurship. Her educational background, combined with her strong interest in psychology and consumer behavior, informs her strategic vision and data-driven marketing solutions.
Track Record in Marketing and CRM
Mona Namavari has a proven track record of orchestrating transformational change and innovation in marketing and CRM roles at Fortune 500 retailers. Her experience includes leading initiatives focused on A/B testing and scaling personalized omni-channel customer experiences, showcasing her ability to drive effective marketing strategies.