Dorcas Lim
About Dorcas Lim
Dorcas Lim is a Marketing & Communications Specialist at Murata in Singapore, where she has worked since 2021. She holds a Diploma in Business Studies from Ngee Ann Polytechnic and a Bachelor of Business from RMIT University, with extensive experience in marketing and event management across several multinational companies.
Work at Murata
Dorcas Lim has been employed at Murata since 2021, serving as a Marketing & Communications Specialist. In this role, she oversees marketing operations for the Southeast Asia and Korea regions. Her responsibilities include managing marketing strategies and initiatives that align with the company's objectives in these markets.
Education and Expertise
Dorcas Lim studied at Ngee Ann Polytechnic from 2009 to 2012, where she earned a Diploma in Business Studies with a focus on Marketing Communications. She furthered her education at RMIT University from 2012 to 2014, obtaining a Bachelor of Business with an emphasis on Marketing. Her educational background provides a solid foundation for her expertise in marketing and communications.
Previous Experience in Marketing
Before joining Murata, Dorcas Lim worked as a Marketing Executive at Konica Minolta Business Solutions Asia from 2017 to 2021, where she contributed to various marketing initiatives for four years. Prior to that, she held a similar position at Snap-on Tools from 2014 to 2017, gaining three years of experience in the marketing field.
Event Management Experience
Dorcas Lim has over three years of experience in event management within a multinational company setting. This experience has equipped her with the skills necessary to plan and execute marketing events that effectively promote brand initiatives and engage target audiences.
Specialization in Brand Building
In her role at Murata, Dorcas Lim specializes in brand building as part of her marketing communications responsibilities. This specialization involves developing strategies that enhance brand visibility and reputation in the competitive markets of Southeast Asia and Korea.