Katherine Luchino
About Katherine Luchino
Katherine Luchino is a Manager of Paid Media at MuteSix, where she oversees ad trafficking strategies and budget allocation for campaigns. She has a background in business administration and extensive experience in digital marketing roles across various companies in Massachusetts.
Current Role at MuteSix
Katherine Luchino currently serves as the Manager of Paid Media at MuteSix, a position she has held since 2023. In this role, she oversees the strategy and execution of ad trafficking across multiple channels. She is responsible for managing budget allocation for paid media campaigns, ensuring cost-effective results. Her involvement includes crafting ad copywriting as part of her campaign management duties.
Previous Experience at MuteSix
Before her current position, Katherine worked at MuteSix as a Paid Search Campaign Manager from 2021 to 2022. During her tenure, she focused on managing paid search campaigns and contributed to the overall strategy of digital marketing efforts. She later advanced to the role of Senior Paid Media Campaign Manager, where she continued to develop her expertise in paid media until 2023.
Career Background in Digital Marketing
Katherine has a diverse background in digital marketing, having worked at several companies prior to her current role. She was an Account Manager at 829 Studios from 2020 to 2021 and a Digital Account Associate at Carnegie Dartlet from 2019 to 2020. Additionally, she held various positions at Carnegie Dartlet, including Digital Account Coordinator and Digital Advertising Associate, where she gained significant experience in digital account management.
Education and Academic Background
Katherine studied at the University of Massachusetts Lowell, where she earned a Bachelor's degree in Business Administration and Management. She completed her high school education at Freehold High School. Her academic background has provided her with a solid foundation for her career in marketing and media management.
Internship Experience in Marketing
Katherine began her career with practical experience through internships. She worked as a Marketing Research Intern at Dream Big, A Marketing Company from 2017 to 2018, and as a Social Media Marketing Intern at Creative TK Consulting in 2018. These roles allowed her to develop essential skills in marketing research and social media strategy.