Shweta Rajyaguru
About Shweta Rajyaguru
Shweta Rajyaguru is a Digital Campaign Manager with a strong background in both engineering and marketing. She has worked at notable organizations such as The Walt Disney Company and MuteSix, where she has developed data-driven marketing strategies and translated complex data into actionable insights.
Current Role at MuteSix
Shweta Rajyaguru serves as a Digital Campaign Manager at MuteSix, a position she has held since 2017. In this role, she has been instrumental in developing data-driven marketing strategies that enhance the effectiveness of digital campaigns. Her expertise in translating complex data into actionable marketing insights contributes to the success of various initiatives within the company.
Previous Experience at The Walt Disney Company
Shweta Rajyaguru worked as a Professional Intern in Digital Advertising at The Walt Disney Company from 2016 to 2017. During her nine-month tenure in Glendale, California, she gained valuable experience in the digital advertising sector, contributing to projects that aligned with Disney's marketing objectives.
Education and Expertise
Shweta Rajyaguru holds a Master’s Degree in Marketing from the University of Southern California - Marshall School of Business, where she studied from 2015 to 2016. She also earned a Bachelor’s Degree in Engineering from The Maharaja Sayajirao University of Baroda, completing her studies from 2010 to 2014. Her strong background in both engineering and marketing provides her with a unique perspective in digital advertising.
Volunteer Experience at FootPrints - think BEYOND
Shweta Rajyaguru was actively involved with FootPrints - think BEYOND in various capacities from 2010 to 2014. She served as a Volunteer and Organizing Team Member for two years, a Core Committee Member for eleven months, and a Coordinator/Mentor for nine months. Her roles included organizing events and mentoring participants, contributing to the organization's mission in the Vadodara Area, India.
Internship at Fullscreen Media
In 2016, Shweta Rajyaguru completed a four-month internship at Fullscreen Media, focusing on Social Media Strategy and Customer Acquisition. This experience allowed her to develop skills in social media marketing and customer engagement, further enhancing her marketing expertise.