Heidi Couch
About Heidi Couch
Heidi Couch serves as the Corporate Strategy & Innovation Senior Manager at Mutual of Omaha, where she leverages her expertise in Agile methodologies and market research. With a background in agriculture and a strong focus on innovation, she has held various roles in notable companies including Boston Mutual Life Insurance and Valmont Industries.
Current Role at Mutual of Omaha
Heidi Couch serves as the Corporate Strategy & Innovation Sr. Manager at Mutual of Omaha. She began this role in 2023 and operates in a hybrid work environment based in Omaha, Nebraska. In this position, she focuses on aligning innovation initiatives with the overall corporate strategy, leveraging her extensive background in market research and data analysis.
Professional Experience
Heidi Couch has a diverse professional background, having held various roles at Valmont Industries, Inc. She worked as a Regional Manager from 2016 to 2018, a Regional Sales Manager from 2005 to 2014, and a Marketing Communications Specialist from 2002 to 2005. Additionally, she served as a Human Resources Intern at the same company from 2000 to 2002. Prior to her current role, she was the Innovation Manager at Farm Credit Services of America from 2018 to 2022.
Education and Expertise
Heidi Couch holds a Bachelor of Science degree in Business Administration with a concentration in Marketing and Management from Midland University, which she attended from 1998 to 2002. She also earned a Master of Arts in Business Management and Leadership from Doane University, studying there from 2014 to 2016. Additionally, she is a Certified Scrum Master® with expertise in Agile - Empirical Methodologies.
Public Speaking and Passion for Agriculture
Heidi Couch is recognized as a dynamic public speaker and has a passion for agriculture. Her ability to communicate effectively and engage audiences complements her professional roles, particularly in promoting innovation and collaboration within organizations.
Innovation and Market Research Skills
Heidi Couch is highly experienced in conducting market research and data analysis to assess industry trends. She is known for cultivating strong collaborative relationships and promoting innovation that aligns with organizational strategy, reflecting her commitment to driving growth and development in her professional endeavors.