Florence Litwin Roberts
About Florence Litwin Roberts
Florence Litwin Roberts is a Senior CRO Executive at MVF, where she has worked since 2021. She has a background in online retail and marketing, with previous roles at SportPursuit and various internships in law and theatre.
Current Role at MVF
Florence Litwin Roberts serves as a Senior CRO Executive at MVF, a company recognized as the 1st in the Sunday Times Best Companies to Work For. She has held this position since 2021, contributing to the company's success for three years. In her role, she focuses on optimizing conversion rates and enhancing customer engagement strategies.
Previous Experience at MVF
Prior to her current role, Florence worked at MVF as a CRO Executive from 2019 to 2021. During her two years in this position, she gained valuable experience in conversion rate optimization and played a key role in driving the company's performance.
Early Career Background
Florence began her career as an Online Retail Graduate at SportPursuit, where she worked from 2018 to 2019 for ten months. Earlier in her career, she completed a Law Placement at Bray & Krais Solicitors in 2015, and held marketing and HR internships at The Courtyard Theatre and The National Theatre, respectively, both in 2016.
Education and Academic Achievements
Florence holds a Master's degree in International Marketing from King's College London, where she studied from 2017 to 2018 and achieved a Merit. She also earned a Bachelor of Arts degree in Music with First Class Honours from Durham University, studying from 2014 to 2017. Her foundational education includes attendance at The London Oratory School and Streatham and Clapham High School for Girls.