Sergio Garzon
About Sergio Garzon
Sergio Garzon is the Strategy and BI Manager at MyBambu, where he leads cross-functional projects and strategic planning. He has a diverse background in marketing, data science, and business administration, with experience in various roles across multiple companies in Latin America and the United States.
Work at MyBambu
Sergio Garzon currently serves as the Strategy and BI Manager at MyBambu, a position he has held since 2022 in West Palm Beach, Florida. In this role, he oversees cross-functional projects, which include defining goals, planning roadmaps, and executing projects. He is responsible for producing recommendations and insights that assist key stakeholders in shaping effective strategies. Additionally, Garzon focuses on analyzing both internal and external environments to identify market growth opportunities and partners with critical stakeholders to implement strategic business improvements.
Education and Expertise
Sergio Garzon has a diverse educational background. He earned a Bachelor of Business Administration (B.B.A.) from Universidad Nacional de Colombia, where he studied from 2005 to 2010. He furthered his education by becoming an Exchange Master's Student at Université Paris Nanterre from 2019 to 2020. He also holds a Master of Arts (MA) in International Management from Hochschule für Technik und Wirtschaft, which he completed from 2019 to 2021. Additionally, he studied Marketing Research and became a Marketing Intelligence Specialist at Universidad de Los Andes from 2013 to 2014.
Previous Work Experience
Before his current role at MyBambu, Sergio Garzon held several positions in various organizations. He worked at Belcorp as a Marketing and Commercial Planning Brand Specialist from 2014 to 2019 in Panama City, Panama. Prior to that, he was a CRM Analyst at Banco de Bogotá from 2012 to 2014 in Colombia. He also served as a Corporate Projects Analyst at Grupo Aval for nine months in 2011. Earlier in his career, he worked as a Project Advisor - Consultant at Unidad de Emprendimiento e Innovación UNAL from 2009 to 2011.
Strategic Leadership and Analysis
In his role at MyBambu, Sergio Garzon leads strategic planning for the company's product and services portfolio. He conducts customer analyses, monitors industry trends, and identifies opportunities for growth. His work involves collaborating with stakeholders to generate solutions that drive business improvements. Garzon's expertise in analyzing market conditions and internal capabilities positions him to effectively contribute to the strategic direction of MyBambu.