Stephanie Cafasso
About Stephanie Cafasso
Stephanie Cafasso is a Senior Brand Designer at Narvar, where she has worked since 2021, focusing on optimizing post-purchase experiences for retail brands. She has a diverse background in graphic design and brand strategy, with previous roles at FullContact Inc. and other companies in the marketing sector.
Work at Narvar
Stephanie Cafasso serves as a Senior Brand Designer at Narvar, a position she has held since 2021. In this role, she focuses on optimizing post-purchase experiences for a wide range of retail brands. She collaborates cross-functionally with Marketing, Sales, and Partnership teams to deliver effective design solutions. Her responsibilities include evolving and refining Narvar's visual brand identity across various digital channels and new product launches. Stephanie employs a strategic approach to design, considering elements such as color, typography, image, space, shape, and texture.
Previous Experience at FullContact Inc.
Prior to her current role, Stephanie worked at FullContact Inc. in various capacities. She started as a Graphic Designer from 2016 to 2019, where she contributed to visual design projects. She then advanced to Associate Creative Director from 2019 to 2021, overseeing creative direction. In 2021, she briefly served as Director of Creative & Brand for four months. Additionally, she held the position of Senior Graphic Designer for six months in 2019, further enhancing her experience in graphic design and brand management.
Background in Design and Marketing
Stephanie Cafasso has a diverse background in design and marketing, beginning her career at Duracell Powermat, LLC as a Brand Designer in 2013. She also worked at Marcomm Group as a Marketing & Public Relations Coordinator from 2012 to 2013. Her early career included a role as a Graphic Designer at Perform[cb] in 2015 and as Design Lead at Placewise Americas from 2015 to 2016. These positions provided her with a solid foundation in marketing strategies and design principles.
Education and Expertise
Stephanie earned her Bachelor's Degree in Marketing and Communications from The University of Connecticut. This educational background equips her with the knowledge to effectively combine marketing strategies with design principles. Her expertise in brand design is complemented by her practical experience across various roles in the industry, allowing her to approach design challenges with a strategic mindset.
Personal Interests
In her personal time, Stephanie Cafasso enjoys practicing yoga and experimenting with new recipes. These activities reflect her interest in wellness and creativity, which may also influence her design approach. Balancing her professional commitments with personal interests allows her to maintain a well-rounded lifestyle.