Heather Muir
About Heather Muir
Heather Muir is a Retail Infrastructure Manager at Nationwide Building Society, with extensive experience in retail management and marketing communications. She has a strong background in customer experience strategy and advertising communications, having previously worked at WHSmith and Kraft Foods.
Work at Nationwide Building Society
Heather Muir has been employed at Nationwide Building Society since 2013, currently holding the position of Retail Infrastructure Manager. In this role, she oversees the retail infrastructure operations at the Swindon Head Office. Prior to this, she worked as Brand Retail Manager from 2001 to 2013, where she contributed to the brand's retail strategies and customer engagement initiatives.
Previous Experience at WHSmith
Heather Muir worked at WHSmith from 1994 to 2000, where she held various positions including Retail Manager, Promotional Executive, and Project Manager. Her experience at WHSmith spanned six years, during which she developed skills in retail management and marketing communications, contributing to the company's promotional strategies and project execution.
Experience at Kraft Foods
Heather Muir served as Brand Projects Manager at Kraft Foods for one year, from 1999 to 2000. In this role, she focused on brand management and project execution, enhancing her expertise in marketing communications and strategy.
Education and Expertise
Heather Muir studied at Stratford-Upon-Avon Grammar School for Girls before pursuing a Bachelor of Science (Hons) in Sports Science and Recreation Management from 1990 to 1993. She possesses expertise in customer experience and journey strategy, advertising communications, and retail strategy and planning, which she applies in her current and previous roles.
Skills in Marketing Communications
Heather Muir has a strong background in marketing communications and strategy. Her skills include developing and executing marketing plans aimed at enhancing brand visibility and optimizing customer interactions. She has experience in creating and managing advertising campaigns to effectively reach target audiences.