Holly Curtis
About Holly Curtis
Holly Curtis is a Senior Analyst specializing in Marketing Effectiveness and Customer Contact Strategy at Nationwide Building Society, where she has worked since 2016. With a background in psychology and extensive experience in marketing analytics, she excels in transforming data insights into effective marketing strategies.
Work at Nationwide Building Society
Holly Curtis has been employed at Nationwide Building Society since 2016, currently holding the position of Senior Analyst in Marketing Effectiveness Customer Contact Strategy. In this role, she focuses on enhancing marketing strategies and customer contact initiatives. Prior to her current position, she served as a Marketing Effectiveness Analyst within the same organization from 2015 to 2016. Her tenure at Nationwide spans over eight years, during which she has contributed to various projects aimed at improving customer engagement and marketing performance.
Education and Expertise
Holly Curtis earned her Bachelor's Degree in Psychology from Bournemouth University, where she studied from 2010 to 2013. This educational background provides her with insights into consumer behavior, which is essential for her role in marketing. Additionally, she attended Swindon New College from 2007 to 2009, furthering her academic qualifications. Her expertise lies in transforming data insights into actionable marketing strategies, supported by her strong skills in digital and direct marketing.
Background in Marketing and Analysis
Holly Curtis has a diverse professional background in marketing and analysis. Before her current role, she worked as a Resourcer at Pertemps Network Group in 2014 and as a Recruitment Resourcer from 2013 to 2014. She also has experience as a Business Support Officer at Swindon Borough Council for six months in 2014. Earlier in her career, she worked as a Sales Assistant at Debenhams from 2007 to 2010 and as a Teaching Assistant at The White Horse Federation from 2010 to 2013. This varied experience has equipped her with a comprehensive understanding of customer service and marketing dynamics.
Achievements in Marketing Effectiveness
In her role at Nationwide Building Society, Holly Curtis specializes in analyzing trends and identifying optimization opportunities within marketing strategies. She thrives in a matrix team environment, leading projects from conception to delivery and analysis. Her ability to turn data insights into actionable strategies has contributed to the effectiveness of marketing campaigns and customer contact strategies at the organization.