Kath Thorley
About Kath Thorley
Kath Thorley is a Content Designer at Nationwide Building Society, where she has worked since 2015. With a background in account management across various sectors, she focuses on digital inclusion and vulnerability issues.
Current Role at Nationwide Building Society
Kath Thorley has been serving as a Content Designer at Nationwide Building Society since 2015. In this role, she focuses on creating and optimizing content that enhances user experience and addresses customer needs. Her work is particularly centered on issues related to vulnerability and inclusion in the digital space, ensuring that the content is accessible to all users. Based in Swindon, she has contributed to various projects that align with the organization's commitment to customer-centric digital solutions.
Previous Experience at Havas Helia
Before her current position, Kath Thorley worked at Havas Helia as a Senior Account Manager from 2011 to 2013. During her tenure, she managed client accounts and developed marketing strategies that catered to diverse client needs. This experience provided her with a solid foundation in account management and client relations, which she has leveraged in her subsequent roles.
Experience in Financial Services and Marketing
Kath Thorley has extensive experience in the financial services sector, having worked at Zurich Financial Services as a Marketing Account Manager from 2007 to 2011. She also held a position as a Digital Account Manager (Secondment) at Nationwide Building Society in 2014 for 11 months. Her background includes working with various industries, including FMCG and automotive, both on the client and agency sides, which has enriched her understanding of different market dynamics.
Educational Background
Kath Thorley studied at Canterbury Christ Church University, where she earned a Bachelor of Arts (BA) in Radio, Television, and Digital Communication from 2000 to 2003. Additionally, she pursued further education at The Open University, completing a course in the Fundamentals of Digital Marketing. This educational background has equipped her with the skills necessary for her roles in content design and marketing.
Work-Life Balance and Collaboration
Kath Thorley balances her professional responsibilities with personal commitments as a working mother and caregiver for elderly parents. She values collaboration and enjoys working in both virtual and in-office environments. Her ability to manage multiple roles demonstrates her commitment to both her career and family responsibilities.