Rafferty Abbott
About Rafferty Abbott
Rafferty Abbott is an Assistant Product Manager at Nationwide Building Society, specializing in acquisition and retention strategy within the financial product sector. With a background in product management and marketing, he has contributed significantly to customer experience enhancements and was nominated for an award in 2021 for his work during the Covid pandemic.
Work at Nationwide Building Society
Rafferty Abbott has held multiple roles at Nationwide Building Society, starting as a Group Product and Marketing Graduate from 2016 to 2018. He then progressed to the position of Assistant Product Strategy Manager from 2018 to 2020. Currently, he serves as an Assistant Product Manager, a role he has occupied since 2020. Throughout his tenure, he has managed and delivered various projects across multiple financial products, focusing on acquisition and retention strategies.
Education and Expertise
Rafferty Abbott studied at Littlehampton Community School from 2003 to 2008, followed by Littlehampton Sixth Form College from 2009 to 2011, where he focused on English Language and Literature. He earned a Bachelor's Degree in English Language and Literature from the University of Portsmouth, completing his studies from 2011 to 2014. Additionally, he holds a Level 6 CIM qualification, which supports his expertise in product and marketing strategy.
Background
Before his career at Nationwide Building Society, Rafferty Abbott worked as an English Teacher at Institución Educativa SEK in Barcelona, Spain, from 2014 to 2015. His experience in education complements his current role in the financial sector, where he applies customer journey mapping methodology to enhance customer experiences.
Achievements
In 2021, Rafferty Abbott was nominated for an annual award for his contributions to the Payment Holiday response during the Covid pandemic. This recognition highlights his impact on the organization and the financial products offered during a critical time.