Basheer Mohamed, M.B.A.
About Basheer Mohamed, M.B.A.
Basheer Mohamed, M.B.A., serves as the Chief Marketing Officer at Navigate360. He has extensive experience in marketing leadership roles across various organizations, including Wolters Kluwer Canada and Motorola Solutions, and specializes in developing go-to-market strategies for B2B technology companies.
Current Role at Navigate360
Basheer Mohamed serves as the Chief Marketing Officer at Navigate360, a position he has held since 2024. In this role, he is responsible for overseeing marketing strategies and initiatives aimed at enhancing brand visibility and driving demand within the organization. His leadership is focused on leveraging his extensive experience in B2B technology marketing to achieve the company's goals.
Previous Experience in Marketing Leadership
Before joining Navigate360, Basheer Mohamed held several key marketing positions. He was the Head of Segment and Field Marketing at Wolters Kluwer Canada from 2017 to 2019, where he developed marketing strategies tailored for specific segments. He also served as VP of Growth Marketing at Book4Time Inc. for six months in 2019 and as Global VP of Demand Generation and Marketing at Enghouse Networks from 2020 to 2021.
Educational Background
Basheer Mohamed completed his Master of Business Administration (M.B.A.) with a focus on Strategic Marketing at McMaster University from 2000 to 2002. He also holds an Honours Bachelor of Science (B.Sc.) in Life Sciences from McMaster University, which he obtained from 1996 to 2000. Additionally, he studied at Sevilla School, further enhancing his educational credentials.
Expertise in Brand Building
Basheer Mohamed specializes in brand building for Private Equity-backed ventures. He has a proven track record of developing go-to-market strategies that elevate brand awareness and generate demand for B2B technology companies. His expertise includes supporting sales teams across diverse regions, demonstrating a global marketing perspective.
Acquisition Experience
Basheer played a key role in the acquisition of Rave Mobile Safety by Motorola Solutions Inc. in December 2022. His involvement in high-stakes corporate transactions highlights his expertise in navigating complex business environments and contributing to successful outcomes.