William Leon

Sales Director Latinamerica&Caribbean @ Navistar

About William Leon

William Leon serves as the Sales Director for Latin America and the Caribbean at Navistar Inc, where he has worked since 2016. He holds multiple degrees in business and engineering, and has successfully maintained a significant market share for International trucks in Colombia.

Work at Navistar

William Leon has been with Navistar Inc since 2010, currently serving as the Sales Director for Latin America and the Caribbean. In this role, he has been responsible for maintaining a significant market share for International trucks in Colombia. His tenure has included a focus on strategic sales initiatives and managing relationships with key clients. Previously, he held the position of Territory Manager for Latin America and the Caribbean, where he contributed to the development of the Mounting Center Process, ensuring timely product delivery and billing.

Education and Expertise

William Leon has a diverse educational background, holding a Chemical Engineering degree from Universidad Nacional de Colombia, where he studied from 1989 to 1997. He also earned a Master of Science in Business Administration from the same institution between 2015 and 2020. His specialization in marketing was achieved through a Strategic Marketing Specialization at Universidad del Valle from 2007 to 2008. Additionally, he completed courses in finance at the University of Michigan and various studies in polymer and plastics engineering. His education has equipped him with a broad skill set applicable across multiple industries.

Background

Before joining Navistar, William Leon worked at The Goodyear Tire & Rubber Company as a Sales and Distribution Expert from 2001 to 2010. His role involved the implementation of SAP for Latin America, where he also served as a trainer, providing support in change management. His academic pursuits included studies in organic chemistry and industrial catalysis, reflecting a strong foundation in both technical and business disciplines.

Achievements

William Leon played a key role in maintaining a 38.7% market share for International trucks in Colombia during a period of declining overall truck sales. He was instrumental in securing sales contracts with major fleets such as CONALVIAS, CEMEX, and SAB MILLER in FY2013. His recognition within the Nexus team and Colombia sales organization highlights his ability to adapt quickly and acquire knowledge relevant to his regional role.

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