Eric Hanson
About Eric Hanson
Eric Hanson is a Marketing Manager specializing in Sales Enablement and Growth Strategies at Navitus Health Solutions. He has extensive experience in strategic marketing and integrated marketing, having held various roles at notable companies including Healthgrades and Thermo Fisher Scientific.
Current Role at Navitus Health Solutions
Eric Hanson serves as the Marketing Manager for Sales Enablement and Growth Strategies at Navitus Health Solutions. He has held this position since 2022, contributing to the company's marketing initiatives in Madison, Wisconsin. His role focuses on developing strategies that enhance sales enablement and drive growth within the organization.
Previous Experience in Marketing
Prior to his current role, Eric Hanson held several marketing positions. He worked at Healthgrades as the Director of Strategic Marketing and Experience Planning from 2014 to 2017, and as a Senior Strategic Marketing Manager from 2013 to 2014. He also served as a Direct Marketing Specialist at Thermo Fisher Scientific from 2003 to 2010, and as an Account Manager at Yesmail from 1998 to 2001.
Education and Expertise
Eric Hanson studied at Marquette University, where he earned a Bachelor of Science degree in Business Administration with a focus on Marketing and Human Resources from 1993 to 1997. He also pursued further development in marketing strategies. His expertise includes integrated marketing, CRM, and strong financial acumen, which supports his capabilities in client relationship building and problem-solving.
Background in Vendor Relationships
Eric has a strong background in managing vendor relationships, which enhances his ability to optimize marketing partnerships. His experience in various marketing roles has equipped him with the skills necessary to navigate and strengthen these partnerships effectively.
Technical Proficiency in Marketing Tools
Eric Hanson is proficient in using marketing operations tools such as Workfront and SubscriberMail. This technical proficiency supports his integrated marketing strategies and enhances the efficiency of his marketing initiatives.