Alex Levy
About Alex Levy
Alex Levy is the Manager of Marketing Partnerships at the NBA Canada, with a background in marketing roles at PepsiCo and a passion for sports and marketing.
Current Role at NBA
Alex Levy currently works as Manager, Marketing Partnerships at the National Basketball Association (NBA) in Toronto, Ontario, Canada. Since starting in 2021, Alex has been instrumental in developing marketing partnerships with major Canadian brands, aiming to engage basketball fans across the country. This role aligns with his passion for the intersection of sports and marketing.
Previous Experience at PepsiCo
Before joining the NBA, Alex Levy held several roles at PepsiCo from 2017 to 2021. He started as Assistant Marketing Manager, Foodservice, and later became Associate Marketing Manager, Quaker, and finally Marketing Manager - Variety Packs & Value Brands. Over his four-year tenure, Alex developed impactful marketing programs for Pepsi Beverages, Quaker, and Frito-Lay Canada brands. His experience at PepsiCo honed his skills in consumer marketing and brand management.
Educational Background
Alex Levy holds a Bachelor of Commerce with a focus on Marketing from Smith School of Business at Queen's University, where he studied from 2013 to 2017. He also participated in an international exchange program at the University of Navarra in Spain in 2016. Alex's strong educational foundation laid the groundwork for his career in marketing and business management.
Early Career and Internships
Alex Levy began his career with various internships that enriched his expertise in marketing and sports. In 2015, he interned at Tennis Canada as a Tennis Development Intern. In 2016, he took on the role of Intern, Brand Solutions - Sports at TSN - The Sports Network - Canada. He also served as Co-Chair at The Queen's Marketing Association from 2016 to 2017. Additionally, Alex was a Teaching Assistant for the MBA Program at Queen's School of Business from 2015 to 2017.
Personal Interests
Outside of his professional life, Alex Levy is an avid sports fan who enjoys playing ping pong during his free time. He is also passionate about listening to podcasts and considers himself an above-average home cook. These personal interests add a well-rounded dimension to his profile, highlighting his enthusiasm for sports and personal development.