Brittney Bridges
About Brittney Bridges
Brittney Bridges is a Project Employee in Digital and Social Content Publishing at the National Basketball Association, with a background in digital content, sales, and journalism.
Current Role at National Basketball Association
Brittney Bridges is currently employed at the National Basketball Association as a Project Employee, specializing in Digital and Social Content Publishing. Her tenure with the NBA began in 2022. In her role, she is part of the NBA's Emerging Media group, where she focuses on content creation and distribution for international partners. Her responsibilities include identifying compelling storylines from live games across the NBA, WNBA, and NBA G League to produce engaging digital content.
Previous Roles at Overtime and Other Companies
Before joining the NBA, Brittney Bridges served as a Digital Content Assistant at Overtime from 2020 to 2022 in Brooklyn, New York. She has a diversified background with experience in various roles, including a Sales Associate at Orangetheory Fitness in College Park, Maryland (2019-2020), an Editorial Intern for the Washington Football Team in Ashburn, Virginia (2019), and several others. Her roles spanned sales, editorial, broadcasting, and journalism.
Education at University of Maryland College Park
Brittney Bridges attended the University of Maryland College Park, where she studied Communication Studies. She earned her Bachelor's degree over a four-year period from 2015 to 2019. This academic background in communications laid the foundation for her career in digital and social content publishing and media.
Experience in Broadcasting and Journalism
In addition to her role in digital content, Brittney Bridges has a solid background in broadcasting and journalism. She worked as a Broadcaster and Writer for WMUC Sports Radio from 2015 to 2019 in College Park, Maryland. Additionally, she has briefly worked as a Journalist at The Princeton Packet, Inc. in Princeton, New Jersey in 2014.
Role in Digital Media Analytics
In her current role at the NBA, Brittney Bridges engages in content planning for social and digital platforms across all NBA-affiliated leagues. She utilizes analytics to enhance her understanding of digital media consumption patterns. This analytical approach helps in refining content strategies to better engage with the audience and meet the objectives of the organization's digital media initiatives.