Carrie Wallick

Carrie Wallick

Senior Manager, Domestic Programming & Content Strategy @ NBA

About Carrie Wallick

Carrie Wallick is the Senior Manager of Domestic Programming & Content Strategy at the NBA, with a background in marketing, business affairs, and corporate strategy.

Title

Carrie Wallick holds the title of Senior Manager, Domestic Programming & Content Strategy at the National Basketball Association (NBA) since 2020. In this role, she is involved in strategizing and optimizing programming content for the domestic market.

Professional Experience

Carrie Wallick has extensive experience in the field of programming and content strategy. She has held multiple roles at the NBA, including Manager of Domestic Programming & Content Strategy from 2018 to 2020 and Programming & Content Strategy MBA Intern in 2017. Prior to her tenure at the NBA, she worked as an MBA Marketing Consultant at The NRP Group LLC in San Antonio, Texas, and as Coordinator of Business Affairs at NBCUniversal Media, LLC for four years. She also served as a Corporate Paralegal at Skadden, Arps, Slate, Meagher & Flom LLP and Affiliates.

Education and Expertise

Carrie Wallick has a strong educational background with a focus on marketing and corporate strategy. She earned her Master of Business Administration (M.B.A.) from the University of Michigan - Stephen M. Ross School of Business, specializing in Marketing & Corporate Strategy. Additionally, she holds a Bachelor of Arts in English Language and Literature from the University of Michigan. She also participated in a Study Abroad Program at Istituto Lorenzo de'​ Medici.

Background

Carrie Wallick's career trajectory has been marked by a series of strategic roles in significant organizations. Her hands-on experience in content strategy and programming has been honed through various positions, primarily at the NBA. Her roles have spanned across regions, including New York and San Antonio, Texas, contributing to her versatility and deep understanding of the industry.

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