Craig Glazer

Craig Glazer

Director, Global Marketing And Merchandising Partnerships @ NBA

About Craig Glazer

Craig Glazer is the Director of Global Marketing and Merchandising Partnerships at the NBA, with extensive experience in corporate partnerships and sports marketing.

Title

Craig Glazer currently holds the position of Director, Global Marketing and Merchandising Partnerships. His expertise spans across various facets of marketing and partnership strategies.

Current Role at Philadelphia 76ers

Since 2020, Craig Glazer serves as the Senior Director of Corporate Partnerships at the Philadelphia 76ers. He is responsible for developing and managing strategic partnerships that aim to enhance the team's corporate relationships and revenue generation.

Previous Role at XFL

From 2019 to 2020, Craig Glazer held the position of Head of Partnerships | NY at the XFL in the Greater New York City Area. During his tenure, he oversaw the formation and maintenance of partnership agreements aimed at promoting the league and its teams.

Educational Background

Craig Glazer studied at the University of Connecticut where he earned a Bachelor of Science (B.S.) degree in Sports Marketing.

Professional Expertise

Craig Glazer has a proven track record in developing authentic marketing solutions that resonate with global audiences. He is skilled in leading large and diverse teams, focusing on brand strategy, revenue generation, and partner management to create innovative experiences.

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