Dan Mc Loone
About Dan Mc Loone
Dan Mc Loone is the Associate Manager of Digital and Social Content Publishing for the NBA G League, with a background in journalism and extensive experience in sports media.
Title
Dan Mc Loone serves as the Associate Manager, Digital and Social Content Publishing for the NBA G League at the National Basketball Association (NBA) since 2021. In this role, he is responsible for overseeing the creation of content calendars and collaboration with global partners to integrate partnership content into daily publishing.
Education and Expertise
Dan Mc Loone holds a Bachelor of Arts (B.A.) in Journalism from Northeastern University, which he attended from 2013 to 2018. He also completed his high school education at Brookfield High School, where he earned his High School Diploma from 2009 to 2013.
Professional Background
Dan Mc Loone started his career at RantSports in 2014 as a Staff Writer, followed by a role at FanSided in 2015. He then worked at Boston Globe as a Sports Correspondent for four years. His previous positions also include Social & Digital Media Content Producer at the NBA, contributing writer roles at SB Nation, and production assistant at NBC Sports Boston. Notably, he served as Assistant Sports Director at WRBB 104.9FM and Counselor at Camp Calumet.
Responsibilities at NBA G League
In his current role at the NBA G League, Dan Mc Loone produces the live show 'The Weekly G' and provides weekly and monthly analytics reports to guide future content strategies. He also oversees the distribution of G League content to NBA and affiliate league content teams to enhance reach and engagement.
Content Production and Strategy
Dan Mc Loone plays a pivotal role in content production and strategy for the NBA G League. His responsibilities include creating and managing content calendars, optimizing platform use, and integrating partnership content. He collaborates extensively with global partners to ensure effective content dissemination and engagement across social and digital channels.