John Tsuei
About John Tsuei
John Tsuei is the Senior Manager of Entertainment and Player Marketing at the NBA, with extensive experience in marketing and communications across various organizations.
Title
John Tsuei holds the position of Senior Manager, Entertainment and Player Marketing at the National Basketball Association (NBA). He has been in this role since 2014, contributing extensively to the organization's efforts in entertainment and player marketing.
Current Role at NBA
As the Senior Manager, Entertainment and Player Marketing at the NBA, John Tsuei focuses on managing entertainment initiatives and player marketing efforts. His role involves leveraging his video production skills and adaptability to effectively promote NBA players and entertainment aspects of the league.
Previous Experience in Sports Marketing
Before his current role, John Tsuei worked as Assistant, Communications and Assistant, Entertainment and Player Marketing at the NBA in 2014. He has also worked for Major League Baseball as Team Coordinator for the World Baseball Classic in Tokyo and as a Marketing and Game Development Intern in China. Additionally, he served as an Event Assistant for the 2010 Taiwan Games.
Education and Early Career
John Tsuei graduated from Pomona College with a B.A. in Asian Studies (History) in 2009. He also attended the National Experimental High School, Bilingual Department. His career began with prestigious roles including a Fulbright Fellowship and a stint as a Research Student at the University of Tsukuba.
Expertise in International and Multilingual Marketing
John Tsuei utilizes his Chinese-English language skills to support the international aspects of player marketing. His expertise includes managing entertainment marketing initiatives and video production, which are essential to his role at the NBA. His adaptability and strong background in both marketing and communications significantly aid his professional contributions.