Marie Laurence A.
About Marie Laurence A.
Marie Laurence A. is the Elite Basketball Content and Brand Lead at the National Basketball Association (NBA), with a diverse background in program development and management across various organizations.
Company: National Basketball Association (NBA)
Marie Laurence A. is currently working at the National Basketball Association (NBA) as the Elite Basketball Content and Brand Lead, a position she has held since 2021. Prior to this, Marie served at the NBA in several capacities including Content and Program Development from 2018 to 2021, and as a Project Employee in International Elite Development and Digital Products from 2017 to 2018. Her roles at the NBA have primarily been based in Manhattan, New York.
Title: Elite Basketball Content and Brand Lead
Marie Laurence A. holds the title of Elite Basketball Content and Brand Lead at the NBA. In this role, she oversees the creation and management of content, as well as branding strategies for elite basketball. She has been in this key leadership position since 2021, contributing significantly to the brand’s development and visibility.
Education: The New School
Marie Laurence A. earned a Master's Degree in Strategic Design and Management from The New School, where she studied from 2016 to 2018. Her education has equipped her with the skills to integrate strategic planning and design thinking into her professional roles.
Education: Wagner College
Marie Laurence A. completed her Bachelor's degree at Wagner College, majoring in Spanish and International Affairs, with a focus on International Economics. She also minored in Marketing. This academic background, obtained between 2009 and 2013, has provided her with a strong foundation in international relations and marketing strategies.
Previous Work: myAgro and United Nations Global Compact
Before joining the NBA, Marie Laurence A. worked at myAgro in various roles between 2014 and 2016 in Thies, Senegal. She also has experience with the United Nations Global Compact, where she held several positions between 2013 and 2014. Her roles included Events and Relationship Management Associate and Leaders Summit Fellow, providing her with international program management and event organization experience.