Matt Halliwell
About Matt Halliwell
Matt Halliwell is the International Advertising & Content Manager at the NBA, with a background in Management and Marketing from Louisiana State University and a Bachelor of Engineering in Sports Engineering from the University of Strathclyde.
Education and Academic Background
Matt Halliwell attended the University of Strathclyde where he studied Sports Engineering and achieved a Bachelor of Engineering (B.Eng.) degree from 2010 to 2014. Following this, he pursued further education at Louisiana State University, specializing in Management and Marketing for one year from 2012 to 2013.
Current Position at NBA
Matt Halliwell currently works as the International Advertising & Content Manager at the National Basketball Association (NBA) in New York, USA. He began this role in 2019 and is responsible for managing international advertising and content initiatives for the organization.
Previous Role at NBA London
Before his current position, Matt Halliwell served as the Manager, Content at the NBA in London, United Kingdom from 2014 to 2019. During his five-year tenure, he played a significant role in content management for the NBA's international operations.
Marketing Internships and Project Roles
Matt Halliwell gained valuable experience through several internships and project roles in the marketing field. In 2014, he worked as an Intern in Marketing and Design at Prezi in San Francisco, CA. Prior to that, he interned in International Media Distribution at the NBA in New York, NY for two months in 2013. He also served as a Project Employee for Marketing with the New Orleans Pelicans for two months in New Orleans, Louisiana in 2013.