Michael Verrone
About Michael Verrone
Michael Verrone is the Vice President of Programming & Content Strategy at the NBA, with extensive experience in marketing and business development.
Title
Michael Verrone holds the title of Vice President, Programming & Content Strategy at the National Basketball Association (NBA).
Current Role at NBA
Michael Verrone has been serving as the Vice President, Programming & Content Strategy at the NBA since 2018. His role involves overseeing the strategic direction of programming and content, ensuring alignment with the league's overall objectives.
Previous Roles at NBA
Michael Verrone has a long tenure with the NBA, having held multiple positions. Prior to his current role, he was the Associate Vice President, Programming, Content from 2016 to 2018. He also served as Senior Director, Programming in Secaucus, NJ from 2015 to 2016. Earlier roles included Senior Director, Business Development from 2013 to 2015, Director of Global Marketing Partnerships & USA Basketball from 2010 to 2013, and various titles in Global Marketing Partnerships from 2003 to 2010.
Early Career
Before joining the NBA, Michael Verrone worked with the New York Yankees as Manager, Sponsorship Services from 2001 to 2003. He also served as a Marketing Assistant at EMAP, USA from 2000 to 2001. These roles helped him build a strong foundation in marketing and sponsorship services.
Education
Michael Verrone graduated from Rutgers University, where he studied from 1996 to 2000. His educational background laid the groundwork for his extensive career in programming, content strategy, and business development.