Randy S.

Randy S.

Digital Content Integration Lead @ NBA

About Randy S.

Randy S. is the Digital Content Integration Lead at the NBA, with a diverse background in marketing, sales, and business development across various industries.

Title

Randy S. currently holds the position of Digital Content Integration Lead at the National Basketball Association (NBA).

Current Position at NBA

Randy S. began his role as Digital Content Integration Lead at the National Basketball Association (NBA) in 2023. In this position, he leads the integration of digital content, focusing on enhancing the online presence and engagement of the NBA.

Former Position at Yahoo Sports

Before joining the NBA, Randy S. worked at Yahoo Sports as a Senior Product Marketing Manager from 2022 to 2023 for 11 months in New York, New York, United States. He was responsible for driving product marketing strategies and enhancing product visibility.

Previous Role at Yahoo

Randy S. served as a Senior Account Strategist Lead - Programmatic Advertising at Yahoo from 2018 to 2022. Over his four-year tenure, he led programmatic advertising strategies and developed key client accounts, working out of New York, New York, United States.

Early Career in Sales and Marketing

Randy S.'s extensive career in sales and marketing includes various roles. Notably, he was a Senior Sales/Business Consultant at TIDI Products, LLC from 2016 to 2018 in the Greater New York City Area, and a Business Sales Consultant at Stryker from 2014 to 2016 in the San Francisco Bay Area.

Education

Randy S. studied at the University of Arizona where he earned a Bachelor of Arts in Psychology.

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