Scott Stanchak
About Scott Stanchak
Scott Stanchak is the Vice President of Affiliates & League Products at the NBA and an Adjunct Professor at New York University. He has a diverse background in digital platform operations, mobile strategy, and content production, with significant contributions to the NBA's digital innovations.
Current Role at National Basketball Association
Scott Stanchak currently holds the position of Vice President, Affiliates & League Products at the National Basketball Association (NBA) since 2021. Based in Secaucus, NJ, he oversees relationships with affiliate networks and manages league product initiatives.
Previous Experience at NBA
Before his current role, Scott Stanchak served as Vice President, Emerging Technology Products at the NBA from 2017 to 2021. During his tenure, he directed initiatives that included the redesign of NBA All-Star Voting in 2019 and the introduction of virtual cheering during the NBA 'Bubble,' which earned a Sports Emmy in 2021. He initially joined the NBA as a Web Editor / Content Producer from 2009 to 2011.
Academic Involvement at New York University
Since 2016, Scott Stanchak has been serving as an Adjunct Professor at New York University in the Greater New York City Area. His role involves teaching and mentoring students, drawing on his extensive experience in digital products and marketing.
Tenure at The New York Times
Scott Stanchak has held multiple positions at The New York Times. He was the Managing Director of Digital Platform Operations from 2016 to 2017, Managing Director of Mobile & New Product Marketing from 2015 to 2016, Director of Mobile & New Product Marketing from 2014 to 2015, and Senior Manager of Mobile Marketing in 2014. Across these roles, he played a key part in advancing the company's mobile strategy and digital platforms.
Educational Background
Scott Stanchak completed his studies in TV, Radio, and Print Journalism, achieving a degree in Communication Arts from Ramapo College of New Jersey from 2003 to 2005. Prior to that, he studied the same field at Raritan Valley Community College from 2000 to 2003.
Innovative Contributions to NBA
Scott Stanchak has made significant contributions to the NBA, such as leading the launch of the Basketball Africa League's website in 2021, which included live and on-demand game streaming for fans in Africa. He also introduced the NBA league product's first non-NBA revenue stream by packaging 92 FIBA World Cup Games in 2023. Additionally, Fast Company has recognized his contributions, listing the NBA as one of the 'Top 100 Most Innovative Companies' in three separate years.