Stefan Zhao
About Stefan Zhao
Stefan Zhao is the Associate Vice President of Communications at the NBA, leading strategic media campaigns and managing media relations in China.
Title
Stefan Zhao holds the position of Associate Vice President, Communications at the National Basketball Association (NBA).
Company
Stefan Zhao has been an integral part of the NBA since 2008 and is currently based in Beijing, China. His role involves overseeing the communication and media strategies for NBA China.
Education and Expertise
Stefan Zhao earned his Bachelor's degree in English Language and Literature from China University of Political Science and Law. His education laid a strong foundation for his career in communications and media management.
Professional Background
Before joining the NBA, Stefan Zhao worked at the South China Morning Post as a Freelance Writer for a year and at China Daily as a Reporter & Copy Editor for five years. These roles honed his skills in journalism and content editing.
Responsibilities at NBA
In his role at NBA, Stefan Zhao leads strategic planning, executing integrated media campaigns, and managing media activities for NBA senior executives in China. He also heads PR efforts for collaborations with Chinese government organizations and manages relationships with local and international media. His duties extend to advising on marketing initiatives, implementing crisis management plans, and supervising internal communication platforms.